LUO Hua,BI Runxia,ZHAO Dengchao,et al.Development Status and Countermeasures of Pomegranate Industry in China[J].HEILONGJIANG AGRICULTURAL SCIENCES,2025,(06):92-98.[doi:10.11942/j.issn1002-2767.2025.06.0092]
我国石榴产业发展现状与对策
- Title:
- Development Status and Countermeasures of Pomegranate Industry in China
- 文章编号:
- 14
- Keywords:
- pomegranate; brand positioning; integration of the tertiary industry; E-commerce marketing system
- 文献标志码:
- A
- 摘要:
- 石榴是集经济、生态、社会效益，鲜食、加工、观赏以及营养、保健、药用于一体的优良果树，2023年，全国石榴种植总面积约11万hm2，总产量约200万t，石榴在地方特色产业振兴中发挥着重要作用。通过全面分析目前全国石榴产业的栽培、品种、贸易、加工、科研和三产融合等方面的发展现状，指出了如管理体制不适应生产力的发展要求，软籽石榴品种单一、硬籽石榴品种发展缓慢，自然灾害制约，新技术推广缓慢，基础、生产研究欠缺，贮藏、运输、销售、加工技术落后等主要问题。最后针对性提出了建立适度规模、长期稳定的发展体制，加快石榴良种、新品种选育，做好品种的区域、市场和品牌定位，突破传统的市场营销模式、建立电商营销体系，加强石榴基础、生产及加工研发和建立三产融合的现代石榴产业模式等发展建议，进而推动全国石榴产业的高效发展。
- Abstract:
- Pomegranate is an excellent fruit tree that combines economic, ecological, and social benefits, as well as fresh consumption, processing, ornamental, nutritional, health, and medicinal applications. In 2023, the total planting area of pomegranate in China was about 110 000 ha, and the total yield was about 2 million tons. Pomegranate played an increasingly important role in the revitalization of local characteristic industries. This paper comprehensively analyzed the development status of pomegranate industry in China in cultivation, variety, trade, processing, scientific research and integration of three industries, pointed out six main problems, mainly the management system does not meeting the development requirements of productive forces, the variety of soft-seed pomegranate was single, the variety of hard-seed pomegranate was slow to develop, the restriction of natural disasters becoming the limiting factor, the promotion of new technologies was slow, the basic and production research was lacking, and the storage, transportation, sales and processing technologies were backward. Finally, six development suggestions were put forward, such as establishing a moderate-scale, long-term and stable development system, accelerating the breeding of improved pomegranate varieties and new varieties, positioning varieties in regions, markets and brands, breaking through the traditional marketing model, establishing an e-commerce marketing system, strengthen the research and development of pomegranate foundation, production, and processing, and establishing a modern pomegranate industrial model with the integration of three industries, to promote the development of pomegranate industry in China.
相似文献/References:
[1]陈芸,詹建立,阿依西古丽?外力,等.南疆石榴主栽品种调查及果实品质初步鉴定[J].黑龙江农业科学,2016,(01):83.[doi:10.11942/j.issn1002-2767.2016.01.0083]
CHEN Yun,ZHAN Jian-li,AYIXIGULIWaili,et al.Main Cultivars Investigation and Fruit Quality Identification of Punica granatum L.in South Xinjiang[J].HEILONGJIANG AGRICULTURAL SCIENCES,2016,(06):83.[doi:10.11942/j.issn1002-2767.2016.01.0083]
[2]黄 敏,武绍波.我国石榴的研究进展[J].黑龙江农业科学,2009,(02):155.
HUANGMin,WU Shao-bo.Research Advances of Pomegranate in China[J].HEILONGJIANG AGRICULTURAL SCIENCES,2009,(06):155.
备注/Memo
收稿日期：2025-03-28